Southwire Launches All-New Website
With a refreshed look, upgraded features and enhanced accessibility, Southwire launched the all-new Southwire.com.
Combining the company’s nearly seven decades of rich history with a modern, more user-friendly design, customers, employees, community partners and other company stakeholders can now more easily access the information they want to know about Southwire, one of the world’s leading manufacturers of wire and cable.
“As the needs of our customers evolve, we will continue to improve ourselves to exceed their needs,” stated Nic Saeger, VP of Strategic Marketing & Product Management. “Both online and offline, we want to be the one source for our customers and partners. With the new Southwire.com, our audience can intuitively navigate our product literature, web-based calculators and other industry information such as our pricing and freight rates with ease.”
Southwire’s new site is accessible on any device and offers a variety of tools, content and features including product information, video highlights, industry apps, a path to our customer ordering portal, a glimpse into the Southwire story, insight into the company’s commitment to sustainability and community partnerships, news and much more. The company plans to roll out additional features as technology continues to evolve.
“The new website is a step forward in usability and technology for Southwire designed to give more access to our customers and end users,” said Phil Tuggle, SVP of Business Transformation. “Essentially, we have taken a fairly static website and moved to a dynamic model to provide the latest information. We look forward to our customer and end user’s feedback on the new level of interactivity.”